*LIVE WORK*
Agency : Hill and Knowlton
An extension on the Cannes Lion Award winning campaign 'The very gay raptor'.
Ford introduced the Very Gay Raptor to visiting American Rob Kearney, the first openly gay professional strongman.
When the self-proclaimed ‘World’s Strongest Gay’ bravely came out, Rob found that with the power of support and allyship from his fellow athletes and using his inner strength, he could follow his passions and redefine ‘tough’.
With the Very Gay Raptor continuing its mission to drive out discrimination and Rob in London for strongman event Giants Live, we thought it was the perfect chance for them to meet…
Agencies : H&K strategies, VMLY&R
